Client:

Chop Steakhouse
& Bar

Social & Digital Media Strategy, Content Creation & Management, Graphic Design.

Together with the brand president, director of marketing and affiliated teams, I worked to strategize and create content that would elevate and ultimately help grow Chop Steakhouse & Bar’s online presence. With a focus on overall brand recognition, community engagement and follower growth, we were able to implement strategy that would take new and current guests from awareness to conversion using both digital & social media tactics. Chop Steakhouse & Bar experienced an overall follower growth of 650%!

Supplementary to supporting Social & Digital Media, I provided Graphic Design duties that included the creation of feature menus, out-of-home advertising, and construction site hoarding as well as website, digital, and social media assets. Using brand tone & voice, we were able to deploy email marketing that resulted in an increase of website visitors and ultimately, restaurant reservations.